The Skimm
Illustrations
Headline images created for featured articles on the Skimm app, emails, and website.
Step 1: rough thumbnails for concept and composition
Step 2: a more detailed sketch
Step 3: final vector artwork
Venus and Serena Williams
Justice Ruth Bader Ginsburg
Beyonce and Jay-Z
The Skimm Girl mascot
Additionally, there was a separate illustration style for social media posts. This style was meant to feel more hand-drawn rather than professional, and appeared on the Skimm’s Facebook and Instagram.
